Browsing by Author "Raheem, Rezwan Rashid"
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Implementation of CSMM (Customer Satisfaction Measurement and Management) to improve service quality and increase customer loyalty of Airtel Bangladesh Limited
Raheem, Rezwan Rashid (BRAC University, 2014-06-25)Customer is a vital component to any successful business today. Measuring your service quality is an important step to ensuring consistency and stability in all your company's dealings with their most important asset. There ...